{"id":14803,"date":"2026-04-06T07:00:47","date_gmt":"2026-04-06T12:00:47","guid":{"rendered":"https:\/\/conker.com.co\/como-hacer-un-presupuesto-publicitario-para-instagram\/"},"modified":"2026-04-28T15:57:31","modified_gmt":"2026-04-28T20:57:31","slug":"como-hacer-un-presupuesto-publicitario-para-instagram","status":"publish","type":"post","link":"https:\/\/conker.com.co\/en\/como-hacer-un-presupuesto-publicitario-para-instagram\/","title":{"rendered":"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram?"},"content":{"rendered":"<p>Ense\u00f1amos una forma pr\u00e1ctica de determinar el monto a invertir a partir de las 5 variables cr\u00edticas en una <a href=\"https:\/\/conker.com.co\/en\/pauta-digital\/\" target=\"_blank\" rel=\"noopener noreferrer\">acci\u00f3n publicitaria<\/a>. El objetivo es darle a los <a href=\"https:\/\/delaossa.co\/como-estructurar-el-equipo-de-marketing-digital\/\" target=\"_blank\" rel=\"noopener noreferrer\">equipos digitales<\/a> herramientas para que eviten el desperdicio de los recursos de <a href=\"https:\/\/conker.com.co\/en\/seo\/\" target=\"_blank\" rel=\"noopener noreferrer\">marketing<\/a> y para que lleven un registro minucioso de sus inversiones.<\/p>\n<p>Para terminar, compartimos un magn\u00edfico consejo que servir\u00e1 para establecer el <a href=\"https:\/\/www.entrepreneur.com\/article\/319796\" target=\"_blank\" rel=\"noopener noreferrer\">mindset<\/a> apropiado para tomar las decisiones en la planificaci\u00f3n de los presupuestos publicitarios en el mundo digital.<\/p>\n<h2><span style=\"color: revert; font-size: revert; font-weight: revert;\">Las 5 claves para crear un presupuesto publicitario para Instagram<\/span><\/h2>\n<p>Esto es un tutorial muy pr\u00e1ctico sobre la <a href=\"https:\/\/youtu.be\/yYh0a1nY-Nk\" target=\"_blank\" rel=\"noopener noreferrer\">planificaci\u00f3n presupuestal del marketing<\/a> en Instagram, as\u00ed que no te muevas, \u00a1qu\u00e9date hasta el final!<\/p>\n<p>Comp\u00e1rtenos tu opini\u00f3n \ud83d\udc47 \u00bfHaces <a href=\"https:\/\/conker.com.co\/en\/pauta-digital\/\" target=\"_blank\" rel=\"noopener noreferrer\">publicidad en Instagram<\/a>? \u00bfC\u00f3mo le ha ido a tu negocio con esta acci\u00f3n de <a href=\"https:\/\/conker.com.co\/en\/redes-sociales\/\" target=\"_blank\" rel=\"noopener noreferrer\">marketing digital<\/a>? \u00bfCu\u00e1nto dinero inviertes a la semana en la publicidad de Instagram? \u00bfHas obtenido resultados con tus <a href=\"https:\/\/conker.com.co\/en\/seo\/\" target=\"_blank\" rel=\"noopener noreferrer\">acciones publicitarias<\/a>? \u00a1Queremos conocer tu realidad y opini\u00f3n para trabajar en la construcci\u00f3n de un mejor ecosistema de <a href=\"https:\/\/delaossa.co\/\" target=\"_blank\" rel=\"noopener noreferrer\">marketeros digitales<\/a>!<\/p>\n<p>\u00a0<\/p>\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>En este video resumimos una metodolog\u00eda eficaz para que los profesionales del marketing creen el presupuesto publicitario para Instagram en los negocios.<\/p>","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-14803","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram? - Conker Agency | Potenciamos tu marca a trav\u00e9s del Business Marketing<\/title>\n<meta name=\"description\" content=\"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram?. Conoce este y otros art\u00edculos m\u00e1s en nuestro blog.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/conker.com.co\/en\/como-hacer-un-presupuesto-publicitario-para-instagram\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram? - Conker Agency | Potenciamos tu marca a trav\u00e9s del Business Marketing\" \/>\n<meta property=\"og:description\" content=\"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram?. Conoce este y otros art\u00edculos m\u00e1s en nuestro blog.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/conker.com.co\/en\/como-hacer-un-presupuesto-publicitario-para-instagram\/\" \/>\n<meta property=\"og:site_name\" content=\"Conker Agency | Potenciamos tu marca a trav\u00e9s del Business Marketing\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-06T12:00:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-28T20:57:31+00:00\" \/>\n<meta name=\"author\" content=\"n8n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"n8n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/conker.com.co\\\/como-hacer-un-presupuesto-publicitario-para-instagram\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/conker.com.co\\\/como-hacer-un-presupuesto-publicitario-para-instagram\\\/\"},\"author\":{\"name\":\"n8n\",\"@id\":\"https:\\\/\\\/conker.com.co\\\/#\\\/schema\\\/person\\\/0ec35d0b16fa4325510803b4bb0666c9\"},\"headline\":\"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram?\",\"datePublished\":\"2026-04-06T12:00:47+00:00\",\"dateModified\":\"2026-04-28T20:57:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/conker.com.co\\\/como-hacer-un-presupuesto-publicitario-para-instagram\\\/\"},\"wordCount\":189,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/conker.com.co\\\/#organization\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/conker.com.co\\\/como-hacer-un-presupuesto-publicitario-para-instagram\\\/#respond\"]}]},{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\\\/\\\/conker.com.co\\\/como-hacer-un-presupuesto-publicitario-para-instagram\\\/\",\"url\":\"https:\\\/\\\/conker.com.co\\\/como-hacer-un-presupuesto-publicitario-para-instagram\\\/\",\"name\":\"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram? - Conker Agency | Potenciamos tu marca a trav\u00e9s del Business Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/conker.com.co\\\/#website\"},\"datePublished\":\"2026-04-06T12:00:47+00:00\",\"dateModified\":\"2026-04-28T20:57:31+00:00\",\"description\":\"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram?. Conoce este y otros art\u00edculos m\u00e1s en nuestro blog.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/conker.com.co\\\/como-hacer-un-presupuesto-publicitario-para-instagram\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/conker.com.co\\\/como-hacer-un-presupuesto-publicitario-para-instagram\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/conker.com.co\\\/como-hacer-un-presupuesto-publicitario-para-instagram\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/conker.com.co\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/conker.com.co\\\/#website\",\"url\":\"https:\\\/\\\/conker.com.co\\\/\",\"name\":\"Conker Agency | Potenciamos tu marca a trav\u00e9s del Business Marketing\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/conker.com.co\\\/#organization\"},\"alternateName\":\"Conker Agency\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/conker.com.co\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/conker.com.co\\\/#organization\",\"name\":\"conker.com.co\",\"url\":\"https:\\\/\\\/conker.com.co\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/conker.com.co\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/conker.com.co\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/LogoCNKR-1024x1024-1.png\",\"contentUrl\":\"https:\\\/\\\/conker.com.co\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/LogoCNKR-1024x1024-1.png\",\"width\":1024,\"height\":1024,\"caption\":\"conker.com.co\"},\"image\":{\"@id\":\"https:\\\/\\\/conker.com.co\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/conker.com.co\\\/#\\\/schema\\\/person\\\/0ec35d0b16fa4325510803b4bb0666c9\",\"name\":\"n8n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2601dccd5eba2ac58363d27844243e81120a62e6d7e83286be874197c37841f0?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2601dccd5eba2ac58363d27844243e81120a62e6d7e83286be874197c37841f0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2601dccd5eba2ac58363d27844243e81120a62e6d7e83286be874197c37841f0?s=96&d=mm&r=g\",\"caption\":\"n8n\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram? - Conker Agency | Potenciamos tu marca a trav\u00e9s del Business Marketing","description":"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram?. Conoce este y otros art\u00edculos m\u00e1s en nuestro blog.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/conker.com.co\/en\/como-hacer-un-presupuesto-publicitario-para-instagram\/","og_locale":"en_US","og_type":"article","og_title":"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram? - Conker Agency | Potenciamos tu marca a trav\u00e9s del Business Marketing","og_description":"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram?. Conoce este y otros art\u00edculos m\u00e1s en nuestro blog.","og_url":"https:\/\/conker.com.co\/en\/como-hacer-un-presupuesto-publicitario-para-instagram\/","og_site_name":"Conker Agency | Potenciamos tu marca a trav\u00e9s del Business Marketing","article_published_time":"2026-04-06T12:00:47+00:00","article_modified_time":"2026-04-28T20:57:31+00:00","author":"n8n","twitter_card":"summary_large_image","twitter_misc":{"Written by":"n8n","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/conker.com.co\/como-hacer-un-presupuesto-publicitario-para-instagram\/#article","isPartOf":{"@id":"https:\/\/conker.com.co\/como-hacer-un-presupuesto-publicitario-para-instagram\/"},"author":{"name":"n8n","@id":"https:\/\/conker.com.co\/#\/schema\/person\/0ec35d0b16fa4325510803b4bb0666c9"},"headline":"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram?","datePublished":"2026-04-06T12:00:47+00:00","dateModified":"2026-04-28T20:57:31+00:00","mainEntityOfPage":{"@id":"https:\/\/conker.com.co\/como-hacer-un-presupuesto-publicitario-para-instagram\/"},"wordCount":189,"commentCount":0,"publisher":{"@id":"https:\/\/conker.com.co\/#organization"},"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/conker.com.co\/como-hacer-un-presupuesto-publicitario-para-instagram\/#respond"]}]},{"@type":["WebPage","ItemPage"],"@id":"https:\/\/conker.com.co\/como-hacer-un-presupuesto-publicitario-para-instagram\/","url":"https:\/\/conker.com.co\/como-hacer-un-presupuesto-publicitario-para-instagram\/","name":"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram? - Conker Agency | Potenciamos tu marca a trav\u00e9s del Business Marketing","isPartOf":{"@id":"https:\/\/conker.com.co\/#website"},"datePublished":"2026-04-06T12:00:47+00:00","dateModified":"2026-04-28T20:57:31+00:00","description":"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram?. Conoce este y otros art\u00edculos m\u00e1s en nuestro blog.","breadcrumb":{"@id":"https:\/\/conker.com.co\/como-hacer-un-presupuesto-publicitario-para-instagram\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/conker.com.co\/como-hacer-un-presupuesto-publicitario-para-instagram\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/conker.com.co\/como-hacer-un-presupuesto-publicitario-para-instagram\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/conker.com.co\/"},{"@type":"ListItem","position":2,"name":"\u00bfC\u00f3mo hacer un presupuesto publicitario para Instagram?"}]},{"@type":"WebSite","@id":"https:\/\/conker.com.co\/#website","url":"https:\/\/conker.com.co\/","name":"Conker Agency | Potenciamos tu marca a trav\u00e9s del Business Marketing","description":"","publisher":{"@id":"https:\/\/conker.com.co\/#organization"},"alternateName":"Conker Agency","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/conker.com.co\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/conker.com.co\/#organization","name":"conker.com.co","url":"https:\/\/conker.com.co\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/conker.com.co\/#\/schema\/logo\/image\/","url":"https:\/\/conker.com.co\/wp-content\/uploads\/2025\/11\/LogoCNKR-1024x1024-1.png","contentUrl":"https:\/\/conker.com.co\/wp-content\/uploads\/2025\/11\/LogoCNKR-1024x1024-1.png","width":1024,"height":1024,"caption":"conker.com.co"},"image":{"@id":"https:\/\/conker.com.co\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/conker.com.co\/#\/schema\/person\/0ec35d0b16fa4325510803b4bb0666c9","name":"n8n","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/2601dccd5eba2ac58363d27844243e81120a62e6d7e83286be874197c37841f0?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2601dccd5eba2ac58363d27844243e81120a62e6d7e83286be874197c37841f0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2601dccd5eba2ac58363d27844243e81120a62e6d7e83286be874197c37841f0?s=96&d=mm&r=g","caption":"n8n"}}]}},"_links":{"self":[{"href":"https:\/\/conker.com.co\/en\/wp-json\/wp\/v2\/posts\/14803","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/conker.com.co\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/conker.com.co\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/conker.com.co\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/conker.com.co\/en\/wp-json\/wp\/v2\/comments?post=14803"}],"version-history":[{"count":1,"href":"https:\/\/conker.com.co\/en\/wp-json\/wp\/v2\/posts\/14803\/revisions"}],"predecessor-version":[{"id":15448,"href":"https:\/\/conker.com.co\/en\/wp-json\/wp\/v2\/posts\/14803\/revisions\/15448"}],"wp:attachment":[{"href":"https:\/\/conker.com.co\/en\/wp-json\/wp\/v2\/media?parent=14803"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/conker.com.co\/en\/wp-json\/wp\/v2\/categories?post=14803"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/conker.com.co\/en\/wp-json\/wp\/v2\/tags?post=14803"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}